Challenges facing personal trainers
2-4% of gym members take up PT
Inability to attract customers
Do not know how to sell themselves
PT’s face objections they cannot deal with
Gyms are saturated with PT’s (30,000 in the UK alone)
How YPT solve the challenges
Cap the number of PT’s per site
Provide ongoing education and resources
Provide a range of products and services
Provide an effective consultation process
Allow PT’s multiple revenue streams